Tourist Destination

The Japanese government positions the tourism industry as a key economic strategy for the country. Promoting international tourism is seen as contributing to regional economic revitalization and enhancing international exchanges, and numerous initiatives are being implemented. For instance, increasing the number of foreign visitors to Japan is a clear goal, supported by visa relaxation, tax incentives, and infrastructure development.

Japan's rich nature, historical buildings, and unique culture are highly valued as international tourist resources. Regional promotions that capitalize on these assets are being rolled out. Hosting international events, such as the Olympics, is also considered an important part of tourism promotion.

From the perspective of regional revitalization, the use of local tourist resources is being promoted, with particular focus on local traditional culture and natural scenery. Moreover, efforts are being made to enhance information provision for inbound tourists, strengthen multilingual support, and make tourist facilities more accessible.